Trilulilu: watch, listen, pass on
The “alt” Youtube that died recently
Trilulilu is pronounced as [Treeh-loo-leeh-loo]
Sick of the current web? What if we truly took a dive into an
alternative autochthonous site? A site which was perhaps too ambitious
at its prime.
Proclaimed as 'The Youtube of Romania', Trilulilu was quite a
special in the hearts of millions of the Romanians who accessed this
platform throughout its 13 years runtime.
The front page from its early days
The irony makes it that the site shared more features with Newgrounds.
The whole site revolved around user-generated content (i.e music,
images, videos, etc.). A difference between it and Newgrounds was that
Trilulilu allowed users to write articles. Another difference was the
site's focus: Trilulilu was focused on generalized content while
Newgrounds was based around more nerdy topics.
But wait, there's more! It even had a friends and groups features
similar to Facebook's.
The UI used for the music player
The features which Trilulilu offered
(imo, the coolest features were the RSS feed and also the Guestbook present on each profile)
You get the gist of it, the whole site was a glorified centralized
social network. If I learned something from 'all-on-one shampoos' is to
never trust these kinds of things.
What made this social network even more appealing was how it understood
its target audience. The whole site was in Romanian, it included popular
shows and music that everyone knew about at the time, so content-wise
it was pretty good ( A division of the national television of Romania
made a channel on it, it's the equivalent of ABC making a channel on
The announcement talks about how 'TVR cultural makes its own channel on Trilulilu'
The site even had its own blog which posted regular updates, silly things and contests.
The blog advertising a new feature
Not to mention, posting photos on Facebook that appeal to an older generation.
It's not Facebook but Yahoo Messenger, something that Romanians often used back in the day
One of the things that piqued my interest was just how much the site
has changed throughout the years, losing many of its features in order
to adapt with the modern internet.
You can clearly notice the UI differences,the loss of green truly makes it look emptier.
Back in the day, Trilulilu was mostly used for listening to music
which prompted the founders to make something new. They created Zonga
which gained some popularity. The app was mostly advertised on
Trilulilu. Unfortunately the site went down a few years back, predicting
what could be the grim future of Trilulilu.
So what happened to this Romanian behemoth? Some speculate that ever
since the Romanian Youtube arrived, Trilulilu has lots most of its
userbase. Yet, it still survived until its archive vanished as the site
has been sold in 2020 and is currently being turned into a kids
platform. Furthermore, its former users posted angry comments on the
site's Facebook page about losing videos and songs, I can share the
If by any chance a former Trilulilu user is currently reading this
article, you can always check this for archived songs.
This article was created by
A lesson to be learned from this is that you shouldn't rely on such
platforms to archive your important memories. Anyone can pull the plug
albeit not in such a manner if you do know the person who hosts said
site. In most cases you WILL NOT know the person or people who host
behemoths like Youtube and such.
In conclusion, please keep your data safe. If things seem too good to be
true, then they really are like that. Otherwise, explore and discover
the old web through other people or archive.org .